Business SuccessBLOG

Lunch & Learn

By Colleen Frye

Upright Communications started the year 2014 off with a bang.  Mike Edge, our business development strategist was invited to Independence Bank’s ‘Lunch and Learn’.   The bank invited their local clients who were interested in learning more about how to use their website more effectively to develop new business opportunities and ultimately more sales.

Mike explained the sales process for online marketing and described that it is more than just getting potential customers to visit your website.  It’s about getting them to first find you online and then to convert them into customers.

Mike said he heard several times that, ‘Sure, we have a website, but no real strategy in place’.  We’ve heard this many times before and we’re confident in saying that we can create an online marketing strategy for you.

It was a pleasure to have had this opportunity and we would like to thank Independence Bank in Western, KY for their hospitality.

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