Your Website’s Mobile Speed Is Very Important
Google has just revealed that the Speed Update, previously made public in January of this year, is rolling out for all users as of this week. While page speed has been a large ranking factor on desktops for quite a while, this is officially the first time it will have an actual impact on mobile … Continued
How to Grow Your Business Online
Once a customer comes into your store or books an appointment, you are confident your team can deliver results…. but how do you get customers and grow your business online? You’ve got big dreams for your business, but when it comes to using digital tools to attract customers online, you’re not sure what to do. … Continued
Upright Customer Spotlight: S&S Tire Launches NEW Website
Upright Communications is excited to present the newly updated website of our client, S&S Tire. Located in Lexington, KY, S&S Tire is a third-generation family-owned business and one of the country’s most successful independent tire distributors. The S&S Tire organization includes three retail tire stores, 20 commercial truck tire centers, three tire retreading plants, and … Continued
How Onsite Search Boosts Conversions
Approximately one-third of your website visitors will perform a web search, and those who search are twice as likely as non-searchers to convert. Why? There’s not much data on this — onsite search is somewhat neglected — but likely, those who search are intent on finding something ASAP. They are ready buyers or prospective clients … Continued
Ideas for Creating Keyword Content Pages
You know your content pages need keywords to get found in search….but you also know those pages need to be readable for a human audience, and not just machines. So how do you satisfy both audiences with keyword content pages that balance SEO-rich content with readability?
Most Effective Call-to-Action Strategies
Are your call-to-actions working? If you’re not sure, then the answer is no — so try these strategies for effective call to actions to boost your conversions. Show Users How it Works You can talk all you want about why your service is killer, but what website visitors really want is to see it in … Continued
Upright Customer Spotlight: Xtek Launches NEW Website
Upright Communications is proud to showcase the newly launched website of our client, Xtek, Inc. Established in 1909, Xtek is an industry-leading manufacturer of custom engineered components for industrial applications in steel mills, aluminum mills, mineral processing, power generation, pulp and paper, and other industries throughout the world.
My Internship Experience with Upright Communications
To me, the point of an internship is to grow in a professional capacity as well as grow personally; to learn and expand your knowledge, gain experience, network, and prepare you for a full-time position. At Upright, I was able to do all of these things and more.
Conversion Optimization for your Website
Your website can have all the right on-page SEO, but without conversion optimization, you will not see the return on investment you seek. Read on for our favorite tips on conversion optimization for your website. Revamp Your Content The best call to action won’t get read if customers do not reach it, so conversion starts … Continued
Upright Communications is Hiring an Intern
Upright Communications is seeking to add a paid intern to their team. The position is for 20 hours/week at $12/hour and has flexibility based on your school schedule. You will gain valuable experience to prepare you for a Copywriter or Junior Account Manager position in the digital marketing agency industry. At the end of the … Continued