How You Can Improve Your Reputation Management
A star rating scale, often out of five stars, is a quick way for customers to review a business’ product/service and/or their overall experience. Although this feature can give other potential buyers an idea of other buyers’ thoughts, without the presence of text to accompany the rating, it is difficult to conclude how accurate the … Continued
7 Ways to Improve On-Page Optimization
An important and essential part of SEO is on-page optimization. Many elements factor into a successful formula for on-page optimization. At Upright, we often see clients who are doing things to improve their online presence ranging from adding content to complete website redesigns, only to find the results from their efforts disappointing and frustrating. Part … Continued
Why Isn’t My Business Blog Working?
Any business with a website and digital marketing strategy knows the importance of quality content. If you are responsible for your organization’s online marketing, you have probably read or heard about the importance of having a business blog. Business blogs are an excellent way to add quality content to your website and build your online … Continued
Why You Should Include Video Content In Your Business Now
We live in a digital world where consumer and business markets are becoming increasingly oversaturated. In many industries, it can be difficult to gain a competitive advantage – we simply have too many choices! As a consumer, this fact can either be your saving grace or a thorn in your side. Regardless of the type … Continued
Upright Spotlight: Hague Water Redesigned Website
Upright is excited to showcase another new successful client website launch – the recently updated and redesigned Hague Water website. The new Hague Water website features new and expanded information on the company’s comprehensive line of products and services. Details include product features and specifications presented in an easy-to-reference format. About Hague Water Hague Quality … Continued
The Evolution of Search: Keywords to Questions
Search engine optimization, also widely known as SEO, is the process of maximizing your website’s visibility in order to rank well in organic search results. Organic, in this sense, refers to unpaid exposure in the results of a search. Businesses have the option to pay for their site to be easily visible in the “Sponsored” … Continued
Upright Customer Spotlight: Fecon Launches New Website
Upright is excited to showcase another new successful client website launch – the recently updated, expanded, and redesigned Fecon website. The new Fecon website features details on the company’s comprehensive line of products, services, and applications. About Fecon Fecon is the industry leader in forestry mulching attachments, including the most durable mulching head on the market. … Continued
Branded Search Results Change Again on Mobile in 2019
Just when we were getting used to the newest way in which Google displayed Google My Business (GMB) listings on mobile devices, it’s changing again. Are you ready!? 😉 Though this new update varies from business to business that we’ve tested and researched, there is a definite look to it that’s noted across the board. … Continued
Ten Ideas That Your Business Can Post About On Your Social Media Platforms
Running out of ideas to post on your social media? Been there, done that. Following a social media schedule certainly makes life easier in the moment; but, the time and thought that goes into brainstorming future posts can be creatively exhausting. If you feel like you have exhausted all potential post ideas, here are ten … Continued
Honoring Those Who Served and Sacrificed: The 75th Anniversary of D-Day
Assault landing, one of the first waves at Omaha. The Coast Guard caption identifies the unit as Company E, 16th Infantry, 1st Infantry Division. Photo courtesy of Center of Military History. Today is a day of remembrance. June 6, 2019 is the 75th anniversary of Allied forces invasion on the beaches of Normandy, France. This … Continued